The short answer
What does this website redesign scope cost?
In SiteCost’s model, a full business-site rebuild with custom CMS design and a technical SEO allowance produces a $4,060 freelancer scenario, $8,932 studio scenario or $20,300 agency scenario. These are one-time development estimates in USD for the stated scope, excluding tax and running costs.
This estimate covers a full rebuild. Content migration, URL mapping, traffic analysis and launch support must be audited and quoted separately. No automatic ‘redesign discount’ is applied.
The three amounts use fixed delivery factors. They are not a market price range, supplier quotes or a guarantee of quality. See the formula and source of the assumptions.
What the example assumes—and what to put in your brief
Missing work is unpriced, not free. Add it to your brief and include recurring fees in the first-year budget planner.
Two briefs you can compare
These examples change explicit assumptions in the same model. They are not completed client projects or observed market averages.
Model example 1
A custom business-site rebuild
Custom design, a CMS and technical SEO setup. Existing content is supplied in usable form. Migration and redirect mapping are not included in this model output.
- Freelancer
- $4,060
- Studio
- $8,932
- Agency
- $20,300
Open and adjust this estimate →Model example 2
A rebuild with CRM and editorial content
Custom CMS rebuild with a blog, CRM integration and technical SEO setup. The cost of migrating records, preserving URLs and validating analytics remains a separate scope item.
- Freelancer
- $5,460
- Studio
- $12,012
- Agency
- $27,300
Open and adjust this estimate →Audit before setting the budget
Inventory current URLs, templates, integrations and content. Use the site’s analytics and search reports to identify pages that attract useful traffic or inquiries.
Separate visual changes from functional changes. If the existing platform meets the business requirements, improving specific templates may be more appropriate than replacing the whole site.
Make migration part of the acceptance checklist
Map changed URLs to relevant destinations, update internal links and verify important content and metadata. Agree how forms, payments, tracking and integrations will be tested.
Plan the release window and rollback procedure. A launch is complete when the important user journeys and migration checks pass, not simply when the new design is visible.
Check the underlying requirements
Google Search Central: site moves and URL changes. For changed URLs, plan relevant mappings, update internal links and test redirects. These tasks reduce avoidable migration problems; they cannot guarantee traffic.
External references checked October 29, 2026. They support the scope guidance, not SiteCost’s development prices.
Questions before you request a quote
Why is there no fixed redesign multiplier?
The amount of reusable work depends on the existing site. A guessed discount can hide the cost of migration or repairing older code. The planner uses a full rebuild scenario and calls out the missing audit.
Will a redesign preserve search traffic?
No tool can guarantee that. Plan URL mappings and content preservation, validate the release and monitor search performance after launch.
Make the next budget decision
A quote for your project
Build your website with Neaptide
Neaptide’s indicative starting prices are shown below. The final price depends on the type of website and the work involved.
- Landing pages
- From $2,900
- Business websites
- From $8,200
- Web applications
- From $14,000
After a short call to discuss your requirements, we’ll provide a quote for the agreed scope.
Discuss your project ↗